Tesla outsells German carmakers in luxury segment in Europe for first time
Automotive News Europe
US carmaker Tesla has outstripped Germany’s premium carmakers in sales of luxury cars in Europe for the first time, Nick Gibbs writes in Automotive News Europe. “Tesla's Model S outsold the luxury flagships of Mercedes-Benz, BMW and Audi,” Gibbs writes, adding that the Californian e-car manufacturer has already won over its German competitors on the US market before. "This is an alarm for the traditional automakers, such as Mercedes. It says a smaller but smarter brand, such as Tesla, can beat them at home," commented Felipe Munoz, an analyst with market researchers JATO Dynamics.
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See the CLEW dossier The Energiewende and German carmakers for more information.
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